Privacy Policy

This Privacy Policy explains how flexmere.com (“we”, “our”, “the Site”) collects, uses, and protects your personal information when you visit our website or make a purchase.

Contact

If you have any questions, concerns, or would like more information about how we handle your data, please contact us at:

📧 support@flexmere.com

Collecting Personal Information

When you visit our Site, we collect information to ensure we can provide you with the best possible service.

Device Information

  • Purpose of collection: To load the Site correctly and analyse usage for improvements.

  • How it is collected: Automatically through cookies, log files, tags, or pixels.

  • Personal data collected: Browser version, IP address, time zone, cookie data, pages or products viewed, search terms, and interactions with the Site.

Order Information

  • Purpose of collection: To process and fulfil your order, including payment, shipping, order confirmations, fraud prevention, and customer communication.

  • Source of collection: Provided directly by you.

  • Personal data collected: Name, billing and shipping address, payment details (including PayPal/credit card), email, and phone number.

Sharing Personal Information

We share your information only with trusted third parties that help us operate our store and deliver your order:

  • Shopify (our e-commerce platform) – Shopify Privacy Policy

  • Payment processors & shipping providers

  • Marketing platforms (Facebook, Google, TikTok – for advertising purposes)

We may also share your information if required by law, or to protect our legal rights.

Behavioural Advertising

We use your data to provide relevant offers and personalised advertising.

SMS & Email Marketing

By opting in, you agree to receive SMS/email notifications (e.g. order updates, promotions, abandoned cart reminders).

  • Your opt-in data will never be sold or shared with third parties, except with messaging partners for delivery purposes.

Using Your Information

We use your information to:

  • Process and deliver your orders.

  • Communicate with you about products and services.

  • Provide targeted promotions.

  • Improve our website and services.

Legal Basis for Processing (GDPR)

If you are located in the EEA or UK, we process your personal data under these legal bases:

  • Your consent.

  • To fulfil our contract with you.

  • Legal obligations.

  • Our legitimate business interests (provided these do not override your rights).

Data Retention

We keep your personal data as long as necessary to provide our services or until you request deletion.

Your Rights

Under GDPR (EEA & UK residents):

  • Right to access, update, or erase your data.

  • Right to restrict or object to processing.

  • Right to data portability.

Under CCPA (California residents):

  • Right to know what personal data we collect.

  • Right to request deletion.

  • Right to opt-out of data sales.

To exercise your rights, contact us at support@flexmere.com.

Cookies

Our Site uses cookies to:

  • Keep track of your shopping cart.

  • Remember your preferences.

  • Analyse browsing behaviour for improvements.

You can manage or disable cookies in your browser settings. Note: disabling cookies may affect site functionality.
Learn more: All About Cookies.

Do Not Track

We do not alter data collection practices when a Do Not Track signal is detected.

Changes

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons. Updates will be posted on this page with a revised “Last Updated” date.

📅 Last updated: 01 January 2024